5 Ways a Mobile Application can Improve Your Market Sales

Unlike the ’90s, where the phones were used solely for the purpose of calling and text, today, it has taken a completely different frame that we never thought ever! Today, we have smartphones that can let us buy things online, order for our meals, book cabs, navigate across the area, operate our business, play our favorite games, and much more! So, how are smartphones able to accomplish so much for us? Well, it’s all made possible via the mobile apps that make these smartphones a cool gadget! Taking this further, let’s talk about how mobile apps can streamline your business, what are the mobile apps that you can have for your business, and which are some of the best mobile app development companies in Singapore to work with!

What is a Mobile App?

From booking a cab online to learning something new, with a single tap, one can access all these services via a software program, called a mobile app that finds a place in the mobile devices like smartphone, tablet, or a smartwatch.

What are the Types of Mobile Apps?

Broadly, if we classify, then, there are three types of mobile apps that remain in high demand among the businesses seeking mobile app development services in Singapore.

Native Apps

To begin with, the Native apps are developed to function well for a specific mobile device’s operating system (OS). This simply means that the native app developers have to frame different codes for the Android and iOS operating systems and thereby these apps can be used for the OS for which they are meant. Next talking about the technology that is used for the native app development, then the native apps are coded using a variety of programming languages like Java, Python, Objective-C, C++, Kotlin, Swift, and React.

Even though native apps are faster and more reliable in terms of performance, due to its singular focus, and better utilization of native device UI, for optimized customer experience, still there are some cons associated with it. Likewise, one of the biggest problems with native apps lies in the fact that developers need to prepare different codes for different platforms, which drives cost and takes more time.

Web Apps

Next, we have the Web apps that operate similar to the native apps but the only difference is that these apps are accessed via a web browser over the mobile device and thereby these are not available for download and installation over the device. Talking about the technology used in web apps, then these apps are designed using JavaScript, HTML5, Ruby, CSS, and similar programming languages used for web work.

Since these apps are web-based, thereby there is no need to customize the platform or OS and there is no need to download the app, which cuts down the development cost and memory space requirements. However, there are some cons associated with it like web apps are entirely dependent on the browser used on the device, so there may be cases when some of the functionalities are available within one browser and not available on another.

Hybrid Apps

Keeping up with the best features of the native and web apps, we have Hybrid apps that are actually web apps with the benefits of native apps. This means that hybrid apps might have a home screen app icon, faster performance, responsive design, and even be able to function offline. These apps are built using a mixture of web technologies and native APIs, like Objective C, Ionic, HTML5, and Swift. Even though these apps are economical and easy to build due to a single code base, and less maintenance cost, these apps might lack in speed, which is the hallmark of native apps.

Why Mobile Apps are important for your Business Sales?

Today, every pocket holds a smartphone, the reason being that it has become something more important than just calling and messaging. With a single tap, one can easily access a wide range of services that can be on-demand services, eCommerce services, and much more! Further, with this progress made in context to mobile app development services, smartphones have now ingrained into our lives to the deepest level. So, let’s understand how mobile apps are simplifying today’s businesses:-

Convenient to use

Mobile apps are more convenient to use in comparison to websites. One can scroll over all the products and the services that one is offering, access the details, and follow up more conveniently using the mobile apps.

More user-friendly

No one likes to go through long contexts to get things done the right way. The mobile apps contain information in a concise and well-presented form, which looks more appealing and easy-to-understand.


Mobile apps are easy to navigate and use, as one needs not to go through the entire content, they just need to simply tap on the section in which they are interested. This saves time and effort, which is one of the needs of today’s business.

Stay connected 24/7

Staying in touch with customers is easier by using mobile apps that can come in the form of AI-powered chatbots as well as manually operated messengers for allowing the business professionals to revert to all the customers’ concerns in a minimal time frame.

Manage records easily

Another reason why availing mobile app development services in Singapore remain in high demand is that it offers innovative mobile app solutions for the businesses that find it difficult to manage employee records. Employee record manager apps allow business professionals to keep a track record of employee details, productivity status, assigned tasks, and other information using an easy-to-use interface.


All in all, if you have been running a business and looking for a way to make your business operations more streamlined and accessible to your customers, then by seeking mobile app development services from some of the best mobile app developers in Singapore like Pixel Softwares, you can turn it into reality and accomplish what you have been aspiring for!